We love a good marketing strategy.  And we really love creating integrated campaigns that leverage multiple marketing strategies by combining them with PR, advertising, creative design and interactive.

In the last year alone, we've created a portfolio full of fresh, innovative and highly successful integrated campaigns.  However, we will not execute a marketing campaign just because it sounds cool or looks like fun.  It has to help our clients achieve real business goals.

Whether it's a viral national contest, a new product launch, influencer seeding, or a grassroots marketing campaign -- we're always looking to create the best marketing strategy to help you reach your goals as efficiently and effectively as possible.

We believe that any good marketing strategy has its roots in sound research.  That's why we often conduct market research and target audience research before we create a program.

Once we have strong foundational data, then we can help you create an award winning marketing strategy that helps you achieve your business goals.

Marketing services Warschawski offers include:
• Creation and implementation as well as oversight and management of integrated marketing campaigns -- multiple marketing functions happening simultaneously
• Market research -- market opportunity/threats research, competitive research, strategic positioning, brand perception research, consumer insights, key audience analysis and prioritization
• Target audience research -- influencer, demographic, psychographic, perception, usage, preference research
• Influencer seeding
• Word of mouth marketing campaigns
• Viral and grass roots marketing programming
• Electronic and digitial internet communications (email marketing campaigns, websites and podcasts)
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM/Pay-Per-Click)
• Cause marketing campaigns
• Special event planning including press conferences, grand openings, trade shows, and product launches
• Contest creation, implementation and oversight
• Awards creation, implementation and oversight