From Powerful Brand-centric Pr And Social Media To Crisis Communications — We Are The Experts

Our ability to mesh proven PR and social media tactics with creative thinking and innovative approaches enables us to produce better results than our competitors.

We regularly garner positive media coverage in the world’s leading media outlets. We have deep experience and expertise in understanding what editors, producers, reporters and bloggers want, and know how to craft compelling stories that are newsworthy. We know how to create the news value needed to secure the greatest quantity and quality of media coverage possible.  And we know how to work with the media to get the results our clients want.

We also help our clients establish and maintain their brands online via our social media marketing services. We bake social media into our overarching marketing approach and leverage the medium to drive engagement, build relationships with key target audiences and drive website traffic and sales/lead generation.

PR & Social Media Services

Public Relations Strategy

  • Strategic planning to maximize media coverage for positive business activities and minimize coverage for negative activities
  • Creation of strategic PR and marketing plans aimed at achieving business results
  • Media coverage analysis – in-depth analyses of past media coverage
  • Media training of company officials for interviews and events
  • Writing and editing materials including:  press releases, web copy, company brochures, annual reports, speeches, biographies and fact sheets
  • Developing key messages for target audiences
  • Media kit development – FAQs, backgrounders, bios

Public Relations Execution

  • Media relations — generating news and obtaining media coverage that will influence your target audience to take action and will increase name recognition, credibility, and visibility
  • Product placements
  • Crisis communications counseling, preparation, and implementation
  • Blogger relations
  • Event planning and execution
  • Investor relations, IPO, mergers and acquisitions counseling, preparation, and implementation
  • Thought leadership positioning — writing and placing op-ed pieces, bylined articles, white pages, and case studies
  • Securing speaking engagements

Social Media

  • Social media marketing strategy
  • Social profile design and creation
  • Content creation (imagery, videos, special campaigns, copywriting)
  • Ongoing profile posting and management
  • Community building
  • Community monitoring and engagement
  • Reporting and analysis

Crisis Communications

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Our Services

“Warschawski’s achievements exemplify the national ideal of excellence in media relations.”

Editor PR News

PR & Social Snapshot

Warschawski is an award-winning public relations (PR) firm headquartered in the Baltimore, MD / Washington DC area. We are recognized as one of the top full-service PR agencies in the U.S. and provide clients, whether large or small, with the full array of public relations and social media marketing services – from digital public relations services like digital media relations, blogger outreach, social media development, monitoring, and execution to more traditional PR services such corporate and brand communications plans and strategies, news story development, media relations, content writing, and crisis communications.

Warschawski is one of the only PR firms in the DMV region (Delaware, Maryland, and Virginia) that offers all of the services of an advertising agency, marketing firm, digital agency, branding agency, web design firm, creative design agency, and crisis communications firm all under one roof.