Warschawski Named Agency of Record by One of The Nation’s Top Senior Living Providers, Cogir, With 110 Communities

BALTIMORE – August 5, 2025 – Warschawski, a fully integrated advertising, digital, PR, branding, and marketing communications agency, today announced the expansion of its client roster with the addition of Cogir Senior Living (“Cogir”), a premier provider of senior living residences with 110 communities throughout the country. Warschawski will handle integrated marketing communications, including all paid and organic social media, reputation management and email marketing. Terms of the deal were not disclosed.

As part of the partnership, Warschawski recently designed, built and launched over 100 new websites for Cogir communities nationwide — a key component of the brand’s refresh with a modern website featuring an easy-to-navigate interface. “We are excited to unveil our new website, which embodies our mission to put residents and their families at the heart of everything we do,” said Heidi Brashear, Senior Vice President of Marketing and Engagement at Cogir Senior Living. “The site is designed to make it easier than ever to discover the unique amenities and care options that set Cogir communities apart, while also serving as a dynamic resource for ongoing engagement and support.”

Cogir is one of the top 25 senior living providers in the country, operating 110 communities across the United States. With a mission to enhance the lives of seniors holistically through expert care and premiere amenities at each community, Cogir offers independent living, assisted living, and memory care services tailored to every resident’s needs. Cogir is recognized for its innovative programs, expert caregivers, and commitment to creating welcoming, engaging environments where residents can enjoy freedom, connection, and a sense of belonging.

“We are excited to partner with Cogir and support their mission to help seniors live their best life. It is refreshing to see how Cogir is doing things differently and is deeply committed to creating communities where residents feel engaged, supported, and truly at home,” said Shana Harris, COO of Warschawski. “We’re thrilled to help them tell their story through integrated marketing strategies that will elevate their brand and deepen connections with families.”

Cogir’s digital transformation reflects its growth and broader strategy to connect, inform, and empower seniors and their loved ones. The new website also offers streamlined access to information about community events and financial support options, ensuring prospective residents and families have the tools they need to make informed decisions about their loved ones’ care.

Cogir’s outstanding senior living experience has been recognized through several prestigious awards across its communities. These include the Best of Senior Living Award from A Place for Mom, the People’s Choice Award in the Seattle Times “Best in the PNW” competition, and several from U.S. News & World Report’s Best Senior Living annual awards. Additionally, Acoya Troon in Scottsdale, Arizona, was named the top senior living community in the Southwest, highlighting Cogir’s commitment to exceptional care and service across regions.