Advertising Has Changed Dramatically And We’re The Partner You Need To Find The Right Mix

Advertising still can be very powerful. And often it is the smart solution. However, you need a partner who understands how to navigate today’s advertising world and knows how to deliver powerful results. We’re experts at just that. 

We know how to get the most out of your advertising dollar

Sometimes it means creating an integrated marketing communications campaign to support it. Sometimes it’s getting the mix just right between your digital and print ad placements. And sometimes it’s meticulous targeting of your strategic influencers in only one or two key outlets. Whichever it is, we know how to make your target audience sit up and take notice. We know how to move them to action.

We like to do the research up-front to ensure we’re creating the best possible campaign

But we also love doing the back-end research to ensure that the campaign we created is generating the results you need. Whether it’s click-throughs, open rates, sales figures, conversion rates, or perception change — we can get pretty geeky around here when it comes to tracking and measuring campaign results.

Advertising Services

Strategy & Planning

  • Market research — market opportunity/threats research, competitive research, strategic positioning, brand perception research, consumer insights, key audience analysis and prioritization
  • Target audience research — influencer, demographic, psychographic, perception, usage, preference research
  • Creative concept ideation and strategy development and execution
  • Media Planning
  • Media strategy creation and execution
  • Media buying
  • List buying

Ad Creation

  • Art Direction
  • Design, layout, artwork
  • Copywriting
  • Custom illustration and digital illustration
  • Custom icon creation
  • Photography
  • Video production and editing for broadcast and internet-based campaigns

Advertising Mediums

  • Print advertising
  • Radio advertising
  • Direct mail design
  • Digital advertising strategy creation and execution
  • Search Engine Marketing (SEM/Pay-Per-Click (PPC), Re-targeting)
  • Display advertising
  • Generation of all collateral materials including company brochures
  • Website design and web development
  • Interactive design and user interface design
  • e-mail design
  • Package design
  • In-store display design and point-of-purchase merchandising
  • Corporate gift development including design for apparel and promotional items
  • Guerilla strategies and execution

Management & Reporting

  • Ongoing monitoring and tweaking of digital campaigns
  • Tracking research to gauge effectiveness
  • Analytics measurement to gauge effectiveness
  • Custom Report generation of results based on clients preferred methodology

Our Services

"I have worked with over a dozen marketing firms during my career, and by all standards you and your firm are the best! Some of the best money I ever spent was for your services... dollar for dollar, a 100% return on investment!"

Marcia P. DeWitt CEO